Joey George first arrived to New York City 20 years ago to pursue a career as a performance artist. Joey’s studies have morphed his multi-talents of technical hair skills, painting, sculpture, performance art to become known as one of the most innovative hair artists today. His personal work (JG untitled, followed by a number) has been an ongoing practice throughout his 20 years of living in New York City. Joey George has been credited internationally across some of the world’s preeminent publications, fashion shows, and major contemporary events. Joey’s hair work highlights the tensions between constraint and freedom, surrealism and the ordinary, the collective and the individual. He uses multiple platforms to direct and express his creative visions, which keeps him in demand with top designers, celebrities, photographers and directors worldwide.
Joey's work is credited regularly with contemporary performance artist Vanessa Beecroft and conceptual performance artist Marina Abramovic.
Advertising Clientele:
Marc Jacobs, Diotima, Willy Chavarria, Proenza Schouler, Loewe, Khaite, Calvin Klein, Victoria Beckham Beauty, Tom Ford, Peter Do, Ports 1961, Moncler, Palm Angels, Ulla Johnson, Cacharel, Bergdorf Goodman, Skims, YZY, Jason Wu, Zara, Zara Man, MAC cosmetics, NARS, Givenchy, Tiffany & co, Graff, Gap, Banana Republic, Maybelline, J Crew, Fendi, Dolce & Gabbana, Oliver Peoples, Brandon Maxwell, Brock, Rag and Bone, Tommy Hilfiger, Helmut Lang, Bergdorf Goodman, Pirelli, Chrome Hearts, Lapointe, Heaven, Victor Glemaud, WYN Beauty, RHODE, Sol De Janiero, Oribe Hair Care, Dyson Beauty.
Celebrity Clientele:
Taylor Russell, Chloe Sevigny, Bad Bunny, Olivia Rodrigo, Karol G, J. Balvin, Demi Moore, Kim Kardashian, Hailey Bieber, Alexa Demie, Maisie Williams, Lori Harvey, Lady Gaga.
Fashion Shows:
Willy Chavarria (2025, 2024, 2023), Diotima (2025, 2024, 2023), Ulla Johnson (2025, 2024, 2023, 2022), Alejandra Alonso Rojas (2025, 2024), Atlein Paris (2024, 2023, 2022), Lapointe (2024, 2023), Ashlyn (2023), Duncan (2022), Pyer Moss (2018), Rochambeau (2017), Band of Outsiders (2016).
Represented worldwide by Streeters
Agent: Rayna@streeters.com