Joey George first arrived to New York City in 2005 to pursue a career as a performance artist. Joey’s studies have morphed his multi-talents of technical hair skills, painting, sculpture, performance, and art history to become known as one of the most innovative hair artists today. His personal work (Joeys Journal, followed by a number) has been an ongoing practice since 2012. Joey George has been credited internationally across some of the world’s preeminent publications and major contemporary events. Joey’s hair work highlights the tensions between constraint and freedom, surrealism and the ordinary, the collective and the individual. He uses multiple platforms to direct and express his creative visions, which keeps him in demand with top designers, celebrities, photographers and directors worldwide.
Joey's work is credited regularly with contemporary performance artist Vanessa Beecroft and conceptual performance artist Marina Abramovic.
Exhibitions:
New York City Ballet Campaign, Lincoln Center New York (2023, 2022, 2018, 2017), 'Mary' Opera by Vanessa Beecroft, Lincoln Center New York (2019).
Publications:
i-D, Marfa, Another, Dazed, The Gentlewoman, Re-Edition, D Repubblica, M Le Monde, Purple, POP, T Magazine, Double, The Face, The Travel Almanac, Beyond Noise, Document Journal, W, Love, System, SSENSE, Harpers Bazaar, Allure, Interview, Vogue.
Advertising Clientele:
Dyson Beauty, Marc Jacobs, Diotima, Willy Chavarria, Proenza Schouler, Loewe, Khaite, Oribe Haircare, Calvin Klein, Victoria Beckham Beauty, Tom Ford, Ports 1961, Moncler, Palm Angels, Ulla Johnson, Cacharel, Bergdorf Goodman, Dion Lee, Skims, Jason Wu, Dion Lee, Zara, Zara Man, MAC cosmetics, NARS, Givenchy, SKIMS, Yeezy, Tiffany & co, Graff, Gap, Banana Republic, Maybelline, J Crew, Fendi, Dolce & Gabbana, Oliver Peoples, Brandon Maxwell, Brock, Rag and Bone, Tommy Hilfiger, Helmut Lang, Bergdorf Goodman, Pirelli, Chrome Hearts, Lapointe, Marc Jacobs Heaven, Victor Glemaud, WYN Beauty, RHODE, Sol De Janiero.
Celebrity Clientele:
Olivia Rodrigo, Karol G, J. Balvin, Kim Kardashian, Hailey Bieber, Alexa Demie, Taylor Russell, Chloe Sevigny, Maisie Williams, Jodie Comer, Lori Harvey, Lady Gaga, Demi Moore, Marina Abramovic, Kim Gordon.
Fashion Shows:
Willy Chavarria (2025, 2024, 2023), Diotima (2025, 2024, 2023), Ulla Johnson (2025, 2024, 2023, 2022), Alejandra Alonso Rojas (2025, 2024), Atlein Paris (2024, 2023, 2022), Lapointe (2024, 2023), Ashlyn (2023), Duncan (2022), Pyer Moss (2018), Rochambeau (2017), Band of Outsiders (2016).
Joeys Journal:
JJ11 Book (2025), JJ10 Studio Visits (2024), JJ09 Performance (2023), JJ08 Hair Studies (2022), JJ07 Advertising (2021), JJ06 Wyoming (2020), JJ05 London (2019), JJ04 Editorial (2018), JJ03 Hair Sculptures (2017), JJ02 Paintings (2016), JJ01 Colleagues (2015).